There has been a wonderful renaissance in the last 10 years surrounding food and food culture in the restaurant industry. It's been inspiring to watch more and more people pursue a career in this field; to watch the community of chefs grow around the world, share ideas, inspire one another, and establish genuine relationships. This connectedness has made restaurants all over the world better places to work, and better places to dine.


Yet hospitality extends outside of restaurants and is present across many industries – it truly is a conversation that has no borders, that is relevant to many, and that we aim to build on for years to come.


The Welcome Conference is a forum to do just that: to bring together a room full of passionate and creative individuals, to share ideas, offer varying perspectives, and to establish meaningful connections. We hope that everyone walks away with at least one fresh idea, becomes a part of a growing community and gains some insight into what takes place in this industry.


The Team








Make It Nice


Guest Curator




Sandra Di Capua

Sandra is the CEO of Co.create NYC, an experiential consulting firm. She has worked in the food industry for 10 years and began as assistant to renowned cookbook author, Joan Nathan. She later moved to New York to join the team at Eleven Madison Park. There, she began as a coat check and worked her way up, eventually becoming project manager and working on the purchase of Eleven Madison Park, developing and opening the food and beverage programs at the NoMad Hotel, and helping to write, edit, and publish Eleven Madison Park: The Cookbook, and I Love NY: Ingredients and Recipes.


Aaron Ginsberg

Aaron works in the corporate offices of Eleven Madison Park, The NoMad, and Make It Nice, as Director of Strategic Development. A native New Yorker, he first jumped into the advertising industry after graduating from Union College, a small liberal arts school in Upstate New York, but ultimately followed his passion for hospitality and the restaurant industry. 


Wicked Good Media

Wicked Good Media is a NYC-based video production, marketing, and communications company. Sarah Rosenberg (Founder, CEO) and Hallie Delaney (Exec. Director) work with a range of clients, developing and implement press, multimedia, and experiential campaigns. WGM’s philosophy is really quite simple: innovative and compelling stories generate interest, inspire loyalty, and establish a strong brand. When Sarah and Hallie say, “We’ll think of something,” they mean it. And, you know it’ll be wicked good.